Earn $20,000 A Month From UGC| Step By Step

If you really like the creative industry and want to become an influencer, then I know what might be perfect for you. You can become a UGC Creator. This is a new and very promising earning option. Thanks to this field, you can earn tens of thousands of dollars and still work for fun. How? In this article, I will tell you everything about UGC and how to make money from it. Give me a share, and let's get started.

Let's first understand what UGC is. User-generated content, abbreviated as UGC, is any type of material created by authors, such as photos, medias, and reviews. Creators of such content can earn hundreds, thousands, or even tens of thousands of dollars a month creating content for brands. 

Companies prefer UGC because it is cheaper to create than professional shows. In addition, such content looks more natural, as if it was created by an ordinary person. Often, such materials also show good results when used in advertising.

To get started as a UGC Creator, study your existing content and choose an industry to focus on. Create a portfolio of your work and add a professional signature to your emails. Look for brands that need UGC on platforms like TikTok, Instagram, and LinkedIn. When you create a video for UGC, think about how the brand plans to use it. 

You can charge around $1 to $300 for a post on your social media platform and even more for ones that the brand will use in advertising. Offer package deals to provide more value for the same money. UGC is a booming field that allows you to unleash your creativity and collaborate with a variety of brands. 

With a little effort and the right equipment, you can turn your social media skills into a lucrative hobby or even a full-time profession.

Why do brands hire user-generated content creators? Historically, custom content emerged organically when consumers shared experiences interacting with the brand on their own social media pages. It wasn't commercial in nature, as people just wanted to tell their friends and followers about a good product or service. 

Brands would sometimes contact these customers and ask permission to use their content on their platforms, sometimes offering a small compensation. However, over the past few years, many brands have started hiring content creators to produce specially created UGC. That's how a new format emerged: the UGC creator. It's cheaper than influencer campaigns. 

When the brand partners with an influencer, they are actually paying for access to their audience. Depending on a blogger's number of subscribers, these ads can cost a huge amount of money. According to some sources, influencers can charge anywhere from $500 to $50,000 for a single promotional post. 

After all, even a very small portion of the blogger's 500,000 subscribers purchase the product after publication, this can already lead to significant sales. 

In contrast, by partnering with UGC creators, brands pay solely for content creation. This saves more money than producing content in-house with cuts and shrinking budgets. Many companies have either lost in-house marketers who used to create content for social media, or their teams simply don't have the resources to do so. 

This is a common problem. Nearly half of all marketers say that staff shortages are preventing them from creating all the content they need to support the business. This is why more and more brands are turning to UGC creators. 

This kind of content looks authentic, not intrusive. UGC creators know how to promote products through content while maintaining a sense of credibility. This is extremely valuable for brands, as many consumers prefer to learn about the brand through recommendations from real customers rather than promotions from influencers. 

People are more willing to make purchases based on content from someone who feels like a friend or acquaintance. This can help drive sales.

From a market perspective, their job is to find ways to attract the most customers at a favorable price. While the idea of paying creators to produce UGC is relatively new, it has already been shown to be effective in increasing sales. So, let's move on to how to become a UGC Creator.

Steps include:

1. Researching existing content and choosing an industry

Start by researching successful UGC campaigns on platforms like TikTok, Instagram, and YouTube. Analyze content strategies, hashtags used, and engagement metrics to understand what's grabbing your audience's attention. 

Focus on industries that align with your interest and expertise, such as fashion, beauty, technology, or food. This targeted approach will help you create content that will be valuable to brands in these areas. It will also help you build a quality portfolio and increase your chances of success. When approaching brands, systematize your research into categories based on fields and content type. 

This will serve as a reference when building your own UGC portfolio. Take note of the narrative techniques, visual aesthetics, catchy headlines, and calls to action used in the most successful UGC videos.

2. Build a portfolio

Making a strong résumé is essential for demonstrating your skills and attracting brands. Focus on creating content in a specific niche, such as fashion, beauty, or fitness. Regularly post engaging UGC videos on your social media pages like Instagram and TikTok to grow your personal brand. 

Showcase your best work on your own website or blog so potential customers can easily view your content. Use relevant hashtags and actively engage with your audience to increase your visibility and reach.

3. Invest in your equipment and set up

Here, you can start creating UGC using just your phone and a cheap lamp, but if you want to turn it into a money-making hobby or even a career, your gear needs to evolve along with your ambitions. But what equipment might you need

A good camera: Some smartphones have excellent cameras that are sometimes superior to entry-level digital cameras, so it's worth considering buying one of these phones or a professional camera. There is no need to invest too much money; it's important to choose something that suits your needs and will produce quality visuals.

Lighting: A ring lamp is a good start, but it's not always the best option for great lighting. Research how other content creators light their videos and determine what lighting equipment you need to create UGC content.

A reliable microphone: This is where your phone's capabilities will likely be limited. Using a separate microphone will greatly improve the sound quality of your UGC content.

Background: If the background in your videos is too distracting, it's a good idea to cover it up. You don't have to just use a white sheet; you can get creative and use fabrics or other materials as a visual backdrop.

Props: Depending on your niche and the type of UGC content you're creating, props can play an important role. Gather a few items that will help create the perfect lifestyle image for your niche.

4. Find brands to offer your services to

To find brands to offer your UGC content to, research companies in your chosen industry that have an active social media presence and actively utilize user-generated content. Examine their Instagram, TikTok, and other social media profiles to see if they post UGC from clients or influencers. Make a list of potential brands to contact, focusing on those that fit your specific content style and target audience. 

Use tools like TikTok's Creative Center to find brands actively launching campaigns with sponsored post content. This tool provides valuable insight into the types of content brands are looking for and helps you tailor your offer accordingly.

5. Research UGC platforms and job postings

Explore UGC platforms and job postings on social media platforms like LinkedIn to find relevant opportunities. By the way, we already have a video about LinkedIn; you can go to the profile and watch it. Freelancing platforms like Fiverr and Upwork also place orders on UGC regularly. Browse these online communities and message boards for brand marketing campaigns in need of UGC. 

Respond quickly to relevant ads, attaching your portfolio and rates. It's also worth creating a professional email signature. It adds to your credibility when reaching out to brands. Include your name, title as a UGC Creator, contact information, and links to your portfolio or social media profiles. 

This shows brands that you take your work seriously and makes it easier for them to learn more about you. Your email signature is a small but powerful marketing tool that can leave a lasting impression on potential clients. Treat it as an extension of your personal brand. Keep its design concise, visually appealing, and consistent with your online image.

There are several types of UGC content; let's talk about the most popular ones. By the way, you can also take these ideas for your portfolio:

Product-focused aesthetic video: Showcase the product in a visually appealing way, highlighting its features and benefits. Use creative camera angles, lighting, and editing techniques to make the product look spectacular.

Unboxing video:

 Record the process of unboxing and setting up the item for the first time. Share your initial impressions and thoughts as you explore its features. This type of video helps potential buyers get a real feel for the product.

Voice-over videos: Create such a video where a voice-over narrates the features, benefits, and use cases of the product. Supplement the audio with interesting visuals and screen text to keep viewers' attention.

Video review or demonstration: Provide a detailed overview of the product, showing how it works and sharing your honest opinion. Emphasize both the strengths and weaknesses of the product to maintain transparency and gain the trust of the audience.

Problem and solution media: Identify a common problem or challenge that the item solves and create a video that demonstrates how it tackles the problem. Show real-life examples of how the product can make a difference in the lives of its users.

Many creators who specialize in user-generated content started out just like any other content creators. They persevered to hone their skills, learned from their own mistakes, and kept looking for new opportunities. 

A career as a UGC Creator is a great way to make money and learn skills that will benefit you no matter what the future brings. More helpful articles about cryptocurrencies, finance, and ways to make money are awaiting you on our website. Follow us so you don't miss out on new Articles. We hope you found this information useful. Thanks for reading! The Team was with you. See you in the next article.